Hareb — Interactive Donation Assistant
An interactive donation experience on Holobox for the UAE Red Crescent. A virtual character named Hareb welcomes users, explains the donation channels, guides them through payment and thanks them afterwards.
About the project
Holoriser built an interactive donation experience for the UAE Red Crescent that pairs an easy, modern way to give with a human, interactive presence.
A virtual character named Hareb appears inside Holobox to welcome users, explain the available donation channels, and guide them through the steps in a clear, simple flow.
What we built
The experience opens with Hareb appearing inside Holobox to welcome the user and give a short overview of the UAE Red Crescent's donation channels.
The program then shows several donation options, so the user can pick the channel or initiative they want to support, and moves into the payment steps on the same device in a clear, ordered flow. Once the donation is done, Hareb appears again to thank the donor, which adds a human touch to the whole thing.
Scope of work
- Developing the interactive donation program
- Designing the user journey
- Programming Hareb's welcome
- Presenting the donation channels clearly
- Letting the user choose a donation channel
- Linking the experience to in-device payment
- A thank-you message after the donation
- Running the experience on Holobox
The value it delivered
The experience gave the UAE Red Crescent a modern way to present its donation channels and a higher level of engagement with its humanitarian work. Hareb added a human feel, starting with a welcome and ending with a direct thank-you after the gift, which made giving easier and more approachable.
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