Field notes on immersive brand experiences
Case studies, lessons learned, and short opinion pieces from the team building holographic and visual technology campaigns across the UAE.
Putting a Remote Keynote Speaker on a Dubai Stage as a Hologram
What the capture room and the stage each have to give you before a live holographic speaker holds up, and when a recorded version is the better call.
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When AR and VR Earn Their Place on a Dubai Exhibition Stand
A VR headset serves one visitor at a time. Here is the throughput math, when phone AR works better, and when a device-free display wins the aisle.
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How UAE Government Entities Are Using Holographic Presenters
Dubai Police, Civil Defense, the Ministry of Justice and the UAE Red Crescent have all put a holographic presenter in front of the public. Here is what a government comms team has to settle first: languages, approvals, staffing, and the difference from a kiosk.
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What a Facade Projection Mapping Quote in Dubai Actually Buys You
Survey, surface, lumens, rigging, power and content time. A plain breakdown of where the money goes when you put a projection mapping show on a building in Dubai.
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How Far Ahead You Need to Book a Drone Light Show in Dubai
Airspace clearance, not choreography, decides whether a drone show fits your event date. Here is how the approval chain, the site survey and battery limits set your timeline.
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How Much Does It Cost to Rent a Hologram Display in Dubai?
The hardware is rarely the expensive part. Here is what actually moves the price of a Holobox rental in the UAE, from 3D content production to technician cover and venue access.
Read moreWhy Holographic Displays Outperform LED Screens at UAE Exhibitions
Side-by-side, holographic activations pull more visitors, hold attention longer, and produce more shareable moments than LED video walls. Here is what we see at GITEX, ADIPEC, and Arab Health.
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